How NZ’s own law helped Australia win the Manuka Honey trademark war

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How NZ’s own law helped Australia win the Manuka Honey trademark war

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The Conversation

By David Jefferson
Manuka bush flowers
New Zealand mānuka honey producers failed in their bid to trade mark the product name ‘Manuka Honey’ [Image: Image – Tomas Sobek CC BY-SA 4]

David Jefferson, senior lecturer above the bar at the University of Canterbury, looks into the recent trans-Tasman trade mark law battle over mānuka honey and why New Zealand lost

The recent decision in “one of the most complex and long-running” trade mark cases in New Zealand was a loss for the country’s mānuka honey producers.